Toronto paid search & social media ads agency.

Encipher Specializes in Paid Social & PPC Search Ads for Lead Generation & E-Commerce in Toronto
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"Encipher has been pivotal to the growth of our business"

Chris Mackey

Managing Partner, Blue Collar Marketing

PPC ads agency google ads

Pay-Per-Click (PPC) Ads Toronto

Encipher builds and manages pay-per-click (PPC) campaigns across Google & Bing to get your business appearing when people are actively searching for what you offer.
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Paid Social Media Ads Toronto

Those ads on social media that make you wonder if your phone is reading your mind? We make those ads across multiple platforms to drive sales and leads for our clients.
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PPC ads agency google ads

Measurement & Analytics Toronto

With constant changes to Apple iOS and browser privacy, Encipher uses the most up-to-date tracking tools to attribute your advertising campaign results with certainty.
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Short-Form Video Toronto

Through our own subsidiary pages and helping clients create short-from videos, we know how to capture attention with scroll stopping videos on Instagram and TikTok.
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Get seen and heard across all major platforms.

Get in front of your customers, wherever they are.

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Social Media Facebook Instagram Ads Agency
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Our Ideology

Each day thousands of new businesses turn to social media and search engines as their preferred marketing channel. Since 2016, Encipher has developed solutions that make your business stand out to build a strong online reputation.

Driven By AI

It’s no secret that social and search platforms like Google & Meta have astronomical amounts of data on their users. This data is what has allowed tech giants to create the most advanced, accurate and measurable advertising platforms that exist today. Advertisers (like us) leverage these platforms to buy ad space and make sure our clients' ads are being seen only by those we choose.

Generate quality leads and customers with our PPC and social media ads in Toronto.

An extension of your digital marketing team to propel your growth.

Your success is our main priority. We keep communication lines open and transparent to make sure you are getting everything you need to grow your business. All strategic decisions are made with your approval and with your best interest in mind.

Colton Chawsky

Owner, True Canadian Masonry

5 Star Badge

"[...] For several years, I handled all the marketing for my company, but I reached a point where I was burning through ads and the ROI wasn't sufficient to continue. Once we connected, they immediately made changes to my ad program, and I began to see results. I highly recommend working with Encipher—these guys know their stuff!"

True Canadian Masonry / Encipher

Barb McDougall

Community Relations Manager, Darling Solutions

5 Star Badge

"Encipher's customized approach to our advertising and branding was tailored to ensure we met our desired objectives. Their team took the time to understand what we were looking to accomplish, while leveraging their expertise and partnerships to provide us with the best available solutions within our budget."

Darling Solutions / Encipher

Troy Brownlee

Marketing Manager, BLD Homes

5 Star Badge

"Working with Encipher is nothing short of a joy. They treat your business like their own with the same compassion and dedication to grow and support your brand and business. They listen and then they act. We can’t recommend Encipher enough for small and large businesses."

BLD Homes / Encipher

Paul Woodruff

Owner, Brothers Moving & Storage

5 Star Badge

“We had a break out month!  $172k in moves booked!  You guys are doing spectacular!  LETS GO!”

Brothers Moving / Encipher

Ben Panter

Owner, MCL Hospitality

5 Star Badge

“Encipher has been great for us, they have taken our advertising and brought customers in we never saw before [...]"

MCL / Encipher

Will Coulson

Owner, WC Plumbing Services

5 Star Badge

"Encipher has helped my company make immediate improvements on the marketing side! They've set me up so I'm no longer wasting money on ads set up incorrectly [...]"

WC Plumbing / Encipher
Learn more about how we're building brands.

Case studies & more.

Google's New Data Strength Metric Is Scoring Your Conversion Setup

Google's new Data Strength Uplift metric scores how much first-party data backs your conversions. Here's why phone-heavy service businesses score low.

Google's new Data Strength Uplift metric scores how much first-party data backs your conversions. Here's why phone-heavy service businesses score low.

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[WATCH] 5 Google Ads Checks in 5 Mins (Do These Now)

5 Google Ads Settings to Turn Off for Better Leads

5 Google Ads Settings to Turn Off for Better Leads

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Google's New Ad Limits Are Hitting New Moving Company Accounts Hardest

Google's Limited Ad Serving policy now covers every campaign type. Here's why new moving company accounts get hit hardest, and what to do about it.

Google's Limited Ad Serving policy now covers every campaign type. Here's why new moving company accounts get hit hardest, and what to do about it.

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[WATCH] Multi-Location Lead Gen

How we structure Google and Meta Ads across multiple locations so ROAS is visible per location, per channel, per ad.

How we structure Google and Meta Ads across multiple locations so ROAS is visible per location, per channel, per ad.

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Google Ads for Roofing: Storm Leads and Retail Leads Aren't the Same Buyer

Storm leads and retail re-roof leads are different buyers. Here's how to structure roofing Google Ads so you stop treating them the same.

Storm damage leads and retail re-roof leads look the same in your search terms report. They aren't the same buyer, and one blended campaign is costing you both.

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Google Just Made Video Ads Cheap to Produce. Here's What to Do With That.

Google's August 2026 Demand Gen update adds YouTube messaging ads and free multimodal AI video. Here's what actually matters for service businesses.

Free AI video just got real for small budgets

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Google Ads for HVAC Companies: Fix Lead Quality

HVAC Google Ads underperform when repair, replacement, and maintenance searches share one campaign. Here's how we structure accounts that convert.

One HVAC campaign is the problem

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AI Max for Search: What Service Businesses Need to Lock Down Now

Google is auto-upgrading Dynamic Search Ads and broad match to AI Max this month. Here's what to lock down before it touches your leads.

Google auto-upgraded Dynamic Search Ads and broad match to AI Max this month. Here's what to lock down before URL expansion sends your leads to the wrong page.

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How Encipher Helped Blue Collar Marketing Get an 8X ROAS

We're proud to work with reputable brands that align with our values & passions.

300K+

Leads Generated

$50M+

Revenue Generated for Clients

100+

Clients Worked With

Build for the future

Propel your growth.